Corporate Strategy 2025-30
Cabinet's Programme for the Administration Mission Statements
Place and the region
- 1a - Amplify Pembrokeshire’s comparative advantage in energy to catalyse a green energy investment revolution while also supporting and developing the other foundational tenants of the local economy, agriculture and tourism.
- 1b - Ensure Pembrokeshire remains a fantastic place to visit, live and work with vibrant urban centres, country leading digital connectivity and a world class leisure offer.
Climate change
- 2a - Meet our 2030 target of being a net zero carbon Council, and work towards decarbonising the transport system over the longer term.
- 2b - Take an innovative approach to protecting and promoting our environment and our capacity to adapt to climate change.
Education
- 3 - We will make Pembrokeshire a great place to live, learn and grow.
Social care
- 4 - Support people with appropriate care and support to live in their own homes and communities, focusing on prevention and ensuring vulnerable people are safe.
Housing
- 5 - Be innovative in dealing with the housing challenges we face by ensuring the people of Pembrokeshire have access to a suitable home which is of a high standard, affordable and improves their quality of life.
Planning
- 6 - Shape and enhance the environment of Pembrokeshire, and play a critical role in delivering housing, sustaining and attracting businesses, balancing the impacts of developments on communities and contributing to the Council’s response to the climate and nature emergencies.
Residents’ Services
- 7 - Focus our resources on delivering ‘brilliant basics’ – core services such as highways, waste and recycling, public protection and leisure and culture – that contribute to the quality of life for communities, ensuring residents live in neighbourhoods that are clean, green, safe and active.
Finance
- 8 - Work innovatively and prudentially to deliver the Programme for Administration within available financial resources, quality and timescale constraints.
Corporate improvement
- 9a - Provide strong leadership and governance to facilitate the delivery of Pembrokeshire’s priorities, both in the short and long term, particularly around governance; customer focus; people and organisational culture; and digital, data and technology.
- 9b - Underpinned by continuing to develop our communications, building great relationships with stakeholders, and providing strong leadership, both political and managerial.
Communities
- 10 - Support Pembrokeshire’s communities, maintaining positive relationships with them to help to build active, resourceful, connected, sustainable, and creative communities.
Programme for the administration mission statements and well-being objectives matrix
Our future - Enabling the best start in life for children and young people, equipping them with skills for the future
- Education - 3
- Social care - 4
Our place - Prosperous places with clean, safe and sustainable environments, where people can live well and thrive
- Place and the region - 1a, 1b
- Climate change - 2a, 2b
- Housing - 5
- Planning - 6
- Resident's services - 7
Our communities - Caring for people, and enabling active, resourceful and connected communities
- Social care - 4
- Communities - 10
Our council - A financially sustainable, well-governed council, with a workforce equipped to support the people we serve
- Finance - 8
- Corporate improvement - 9a, 9b
ID: 12916, revised 11/04/2025
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